Inspiration Cruises Sails to New Social Media Destinations

27 Apr Inspiration Cruises Sails to New Social Media Destinations

Inspiration Cruises was looking for an effective tool to drive cruise traffic through social media targeting and turned to Storylift to launch full boats after a slow start to wave season.  Storylift is a facebook marketing partner and the leading social media research and targeting company that delivers messages to those most likely to be interested in the content based on behaviors, attitudes, and interests.  The proprietary targeting system was developed by combining extensive survey research and information gleaned from individual social media profiles to construct the ideal consumer.  After enlisting Storylift to navigate the headwinds, both cruises reached their passenger targets.